Strategic Social Networking » Uncategorized http://ssnblog.com Information for the connected business professional Tue, 22 May 2012 04:02:10 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Lack of Awareness Leads to Mobile Security Problems http://ssnblog.com/2011/12/lack-of-awareness-leads-to-mobile-security-problems/ http://ssnblog.com/2011/12/lack-of-awareness-leads-to-mobile-security-problems/#comments Tue, 06 Dec 2011 05:02:32 +0000 admin http://ssnblog.com/?p=2747 Read more →]]> Along with the many perks and ease-of-use benefits of mobile devices there are also corporate security issues associated that appear to be difficult to resolve. A recent survey by Deloitte “Deloitte Survey: Inadequate Internal Awareness Toward Mobile Security” outlines this concern.  According to the survey, almost half of employees surveyed were not aware of any mobile security measures being practiced in their organization.

The article states:

Devices like tablets, PDAs and smartphones have become ubiquitous over the past few years as people increasingly purchase them as tools to enhance their productivity at work and at home,” said JR Regan, principal, Deloitte & Touche LLP and innovation leader to Deloitte’s federal practice. “Despite the benefit of these new devices, they also present increased security threats for organizations which now must be wary of security threats originating from new channels.

A very high percentage of respondents voiced concern, when made aware of the possible security problems associated with using mobile devices in the workplace. They were aware that without the proper security policies in place, companies could fall prey to many unanticipated operational and legal problems.

Sandy McIntosh, December xx, 2011

]]> http://ssnblog.com/2011/12/lack-of-awareness-leads-to-mobile-security-problems/feed/ 0 Google: Mobile Mogul http://ssnblog.com/2011/10/google-mobile-mogul/ http://ssnblog.com/2011/10/google-mobile-mogul/#comments Tue, 25 Oct 2011 04:02:28 +0000 admin http://ssnblog.com/?p=2753 Read more →]]> Many have long been forecasting strong profits in the mobile sector. Business Insider reveals evidence of such growth with “Google Mobile Revenue Growth Boosts Stock.” Writer Jeff Pierce reports that Google‘s mobile revenue run rate has more than doubled since last year, when it sat at about $1 Billion per year. Now, its run rate is at $2.5 Billion per year. Google stock has responded with a 5% jump.

Is mobile the future of Google? Perhaps. The driving force behind this sector’s growth, of course, is the popularity of smart phones and tablets, a trend that is bound to continue rising exponentially. Naturally, this means the growth in mobile advertising revenue will continue to increase, as well. As Pierce notes,

“Google is showing the clear case for what mobile is going to do to the advertising markets. Companies who have been hesitant to jump in with mobile campaigns are going to be left behind in the dust. This years shopping season which starts in a little over a month will be unique with more utilization of mobile technology than ever before.”

Growth in mobile profits is a trend not to be overlooked.

Cynthia Murrell     

October 25, 2011

]]> http://ssnblog.com/2011/10/google-mobile-mogul/feed/ 0 If It Seems Too Good to Be True… http://ssnblog.com/2010/04/if-it-seems-too-good-to-be-true/ http://ssnblog.com/2010/04/if-it-seems-too-good-to-be-true/#comments Wed, 21 Apr 2010 06:03:05 +0000 John Sniffen http://ssnblog.com/?p=2541 Read more →]]> Fake gift card scams are blossoming like spring flowers on Facebook.

In the latest internet con game, tens of thousands of users have been tricked into joining Facebook fan pages that claim to be giving away gift cards of up to a $1,000 for big-name companies, Robert McMillan of IDG News Service reports on SFGate in “Facebook Takes Steps to Deal with Gift Card Scams.”

The bogus pages feature fake posts from other users suggesting that the giveaway offers are real, but the sites typically lead to affiliate marketing websites that try to collect data and generate Web traffic for advertisers, according to Simon Axten, a Facebook spokesman. He advises users to be suspicious of any online activity that “feels strange” — unfamiliar links in messages from long-silent friends or a promise of financial reward if you invite friends to join a group.

Such gift-card scams have been around via email for years, says, McMillan, but are fairly new to Facebook, which says it removes the pages as they are found. But “because anyone can set up a fan page for virtually anything — and many pages do contain legitimate gift-card offers — it’s a thorny problem for Facebook to solve,” he adds.

The SSN take: As long as new ways to scam people come on the scene, there will people taking advantage of others greed or gullibility.

John Sniffen, April 21, 2010

Note: Post not sponsored.

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